QR Advertising
Physical advertising. Digital measurement.
QR coaster advertising connects a printed coaster to a website, offer or booking page. Dynamic codes record scans through POURPINT; direct-destination codes send visitors straight to your URL.
Bridge offline to online
A scan takes the customer straight to your website, landing page, promotion, contest, coupon or booking page.
Dynamic QR codes
We generate a PourPint redirect URL, so the destination can change later without reprinting — the printed code keeps working.
Campaign analytics
Track total scans, scans by day, top performing venues and campaign scan rate.
Venue-specific codes
Separate QR variants attribute recorded activity to the code assigned to each venue. This does not verify a scanner’s physical location.
Editable destinations
Destinations are controlled by PourPint staff — secure and auditable.
Recommended print sizing
We ensure every QR code meets minimum print size for reliable scanning.
Destinations
Where a scan can go.
A single QR code connects the coaster to whichever destination makes sense for your campaign — and it can be updated later without reprinting.
Reporting
What QR tracking can tell you.
We're honest about what QR tracking can accurately measure. Here's what a typical campaign report includes:
- Total scans over the campaign
- Scans by day to spot momentum
- Top performing venues (with venue-specific codes)
- Device type and general region where available
- Recorded QR activity; sales and conversions need separate measurement
Total QR Scans
3,842
Scans by day — sample campaign